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Get An It Job

    View: 
I say, the opposite is true.



"Selling ourselves" to others is the unselfish reaching out to other people, to show them how we can help them.

Because to simply *assume* that employers should be able to understand from our resumes how great we are is the true selfishness.

Let me explain.

Good sales and marketing is UNselfish, because to be effective it must center on the needs and desires of the people who want that product or service.

Bad (ineffective) marketing says, "We're a wonderful company and you should buy our product because it is so wonderful."

Good marketing (and by "good" I mean *effective*) says, "Our product is wonderful because it will help you do this, solve that problem and feel good."

See the difference? Good marketing is centered on the customer and helping the customer solve a problem or meet a need or desire. Bad marketing is centered on the company and product.

Many companies who market this way assume that it's the "job" of consumers to make the connections, to understand just why and how that wonderful product will help the consumer. Therefore, they're not only selfish, they're lazy.

They're not taking the final step to see things from the viewpoint of their potential customers.

Good marketing does as much as possible to show consumers that the product is wonderful because of how and why it can help consumers.

How does this apply to you seeking a job?

Most job seekers, whether techies or anybody else, think that their only duty is to provide a resume which shows they're qualified and to show up for the interview.

The manager in charge of hiring is supposed to read the resume, realize how wonderful the applicant is and hire them.

Most people write their resumes as bad marketing. They write how wonderful they are without explaining how they can help the company they're applying to.

They may well have wonderful degrees, wonderful certifications and wonderful experience.

Many techies have the attitude that these wonderful things should be enough.

But if they'd write something that the Human Resources manager wants to read about how they will help the company, that's taking a step most people unconsciously sneer at it.

Because it's "sales and marketing." Sales and marketing is selfish -- everybody knows that without questioning it.

So they write only about themselves and not how they can help that potential employer.

So it's the "selfish" person who takes the extra effort to use "sales and marketing" to explain how they can help the company who actually gets the job.

So everybody else can sneer at them.

And send their resumes to the next employer -- because you got the job they applied for.
Get An It Job
At this point you have posted your resume online and even applies for a few of the positions you have seen listed. You are also scouring the online classifieds postings as well as the newspaper classified ads. You have of course been sending off cover letters and resumes by email, fax and snail mail for the entire job opening that seem appropriate for you.

Is there anything else that you can do to look for that job you wish? You bet! In fact, the more diverse and wide spread your job hunting strategies, the more effective it is likely to be.

First you should contact the professional organizations in your chosen field or wide scope of employment area.

National. Regional and local professional organizations exist in a great part to help their members with career development as well as employment search. Many of these organizations include field specific job listings on their web sites or in their printed publications. Check out the career contact and alumni network which is composed of alumni, employers, students as well as friends and patrons of the organization who have offered to share their career experiences with alumni and students.

Next Visit Company and organization web sites.

Many companies and organizations post their job openings right on their websites. Often it is the ?Employment ?or ?Career Opportunities ?Links. If it doubt check the site map. Or as another resort actually contact the webmaster of the site.

A more direct tack is to apply directly to the organizations that actually interest you. What a compliment it is for a firm for an applicant to be able to appreciate their hard work and focus. You can send a well written cover letter directly to the human resources department or even the direct person who is most likely to initiate hiring decisions. Your research skills may be necessary to find that vital information. The entire better to demonstrate your research skills which are actually hard to come by and very valued by many current employers.

Networking is key to effective job hunting strategies.

It is often said that close to 85 % of jobs are filled through networking. Talk to your contacts. Always remember when one door closes often another opens. You never know where even a failed interview will lead.



The one contact you make there or in your research travels can easily lead to another contact. Sometimes even name dropping can have great results so says Layton Mancin an expert in the field.

Make a list of contacts you know in the field.

You most likely know ?lots of people ?or know people who do.

Sit down with them. Take them for lunch coffee or a donut. But do it sincerely not like an aggressive insurance salesman.

If there is a professional organization in your field, join it and start participating in its meetings and other events so that you can get to know people in your area of interest ? Work with a career counselor at your college or school to both tap his or her contacts and learn of alumni who might be willing and able to lend you a hand. Do not forget your supervisors or instructors connections as well.

You can consider using either a placement agency or recruitment agent now often called a headhunter. It is often very expensive for companies to conduct hiring.

Companies incur not unsubstancial costs as well as time to research, screen, conduct initial interviews as well as travel and hosting costs. As well they may not want to make to known that they are hiring either to their industry or employees including the one that they are planning on replacing. For these reasons as well as the fact that the management of the firms may already be short of time many progressive firms will employ the services of headhunters.

You can avail yourself of the services of these headhunters or placement organizations.

You can do an initial search in your local phonebook. Follow this up with contacts in your networks and at professional organizations. It is amazing how helpful people can be with a simple phone call with well prepared specific questions. As well as the posting that are prominent in local, national and industry newspapers and publications.

Note that most of the firms are paid by the employers. They are generally paid a percentage of your projected earnings. Basically they are paid on a commission basi sothat they have a vested interest in placing you. Often these firms are even paid a percentage of projected ? future bonuses? or in the case of sales ? projected commissions? However be very wary headhunting firms that try to charge you fees or send you on courses supplied by their very firm or a sister company. As said many good employers use reputable head hunters and consider the money they spend as very good value and an ultimate saving of both money and time

Lastly consider a temporary or fill in job and the firm of your choice. You will make valuable contacts. Perhaps even the firm will consider you such a valuable addition to their organization that they will determine it is best to continue to have you around as you are an asset to their organization.

Remember the more diverse and planned your job hunting methods are the more opportunities and ultimately the greater the chances you will have of landing that job and that career you really want.
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Both Richard Stooker & Bill Piker are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Richard Stooker has sinced written about articles on various topics from Bird Flu, Chess and Bird Flu. c 2006 by Richard StookerTo learn why now is the best time to change to a computer career, go to:Secrets of Changing to a Computer CareerUpdates available at:. Richard Stooker's top article generates over 12100 views. Bookmark Richard Stooker to your Favourites.

Bill Piker has sinced written about articles on various topics from Small Business, Finances and Small Business. William Piker .Senior Job Placement and Employment Advisor.Experience in the financial field.Ace Employment Agencywww.winnipegjobshark.comwww.aceemploymentservices.net. Bill Piker's top article generates over 18100 views. Bookmark Bill Piker to your Favourites.
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