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I Get Knocked Down But Get Up Again

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“Go-see” is an awkward term for “go see the client”. But everyone in the industry uses it. It may also be referred to as a casting or audition. Go-sees can be in the form of a "request go-see", the "cattle call", or "doing the rounds". The client will evaluate you on your physical features, how you photograph, your appearance, and your professionalism.



Many are called but few are chosen.

• A request go-see means that the client has seen your photo and has asked to meet you. It doesn't mean you are guaranteed a job. If you confirm that you will be there, you are expected to go. If you don't show up, the client certainly won't ask for you again and you may be dropped from your agency.

• A cattle call means the audition is “open”. The client has called several (maybe all) agencies explaining their needs. The agency then sends out the models they think might be right for the job. This also applies to auditions open to the general public. This usually involves a lot of waiting. Don't complain!

• Doing the rounds refers to your agency sending you around to meet their clients. There may not be any job available at that time. Your agency is looking for feedback from the clients, and is also hoping the client will keep you in mind for future work. If you have an appointment, you must show up on time.

Follow the rules.

• Agencies understand that you cannot attend every go-see, but declining more than a few is unacceptable.

• Never be late.

• Don't lose the information. Keep a planner or calendar with the address, date, time and any other information.

• If you are freelancing with more than one agency, write down the name of the agency that is sending you to the go-see. Don't forget to bring their phone number.

• Always bring your portfolio and several comp cards.

• If you are represented, never contact the client directly. Only contact your agency.

Quickies.

• Go-sees in any format are typically very quick.

• There is usually a window, rather than a specific time.

• If the go-see is from 2:00 pm to 4:00 pm, that means you can show up any time between 2:00 and 4:00. You do not need to stay the entire two hours.

• It is best to arrive around ½ hour after the start of the casting. You will miss the long line of early birds, but won't get cut off if too many models show up.

• You don't get paid for go-sees.

• You will have to pay for your own travel expenses like tolls and parking.

• You only get paid if you book the job.

From start to finish.

• You will be asked to fill out a form with current statistics (size, height, measurements, etc.), your availability and contact information.

• Be sure to keep your calendar and current measurements with you at all times.

• If you are represented, the only contact information you should give out is your agent's.

• Be sure to cover any personal contact information on your comp card with an agency sticker or black it out with a marker.

• If a client tries to circumvent your agency and book you directly, just say “no” (nicely). Your agency will drop you if they find out.

• If you are not represented, give only your cell phone number and email address.

• The client will attach this form to your comp card.

• They may take a Polaroid of you.

• They may ask to see your hands (if they will be seen in the shoot).

• If the go-see involves clothing, you may be asked to try on the clothing and have more Polaroids taken.

• The changing area is usually not very modest--only a screen. Wear nice underwear!

• They may ask to see your book (portfolio).

• And that's it.

You only get one chance to make a good first impression.

• The only thing you can control at a go-see is your personal appearance and demeanor.

• Agencies send you to castings, but it's up to you to get the booking.

• The client wants to see your natural beauty.

• Always be bathed and well groomed.

• Have clean, natural hair (leave it down--no hair accessories, ponytails, braids, etc.), manicured nails (no colored polish and no polish at all for men), minimal make-up (sheer foundation if absolutely necessary, lip gloss, a little mascara).

• Kids under 16 should never wear makeup.

• Always wear fashionable, well-fitting attire.

• Be sure you know what the go-see is for--a bank? Wear dress pants and a fitted shirt. Shoe ad? Wear a short skirt. Never wear an obvious costume.

• Jeans are ok for fashion go-sees.

• Be mindful of your shirt. Solid colors are best. The shirt should fit close to the body.

• No cologne, perfume, or body splashes—it will stick to the clothes or possibly offend others.

• If the go-see is for swimwear or lingerie, you will be asked to wear your swimsuit under your clothes. Choose a two-piece.

• If the client acts inappropriately, remain professional but leave immediately and notify your agency.

Ignore the little green monster.

• You may find that other models at the go-see are not very friendly, even downright arrogant. What's up with that?

• Just know that they are overcompensating for their own insecurity and trying to psyche you out.

• Don't let their negativity get to you.

• And never play that game. It won't stop someone from getting the job, and it may actually hurt your chances.

Be professional at all times.

• People hire people they like.

• No smoking, cursing, talking loudly, or inappropriate jokes.

• Be friendly, outgoing and polite.

• Consider every go-see a networking opportunity.

• Even if you're not right for the job, a good impression can help you in the future.

• Never seem desperate to get the job.

• Just smile confidently and say ‘thanks'.

Don't call us, we'll call you.

• If you do not get the booking, you will never hear anything.

• Agencies rarely get feedback, and they won't ask. The clients don't want agencies calling all day.

• After the go-see, promptly forget about it.

• Don't frustrate yourself by waiting for the phone to ring.

• Do not call your agency and ask if you got the job. They will call you immediately if you did. Agencies want you to book it as badly as you do!

Heart of stone.

• Be prepared for a lot of rejection!

• You will go on many go-sees and only book a small percentage.

• If you do not get a job, it does not mean you are a failure or a bad person. It only means that you were not right for the job.

• No model could meet the needs of every client.

When my daughter started modeling, I took her on 12 go-sees and she didn't book anything. I was ready to give up. But lucky 13 hired her and suddenly she started working. It's a numbers game. The more go-sees you attend, the better chance you have of booking a job. Stay positive, be persistent and the odds will be in your favor.
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