Like many children, Dan Kuschell loved baseball. Growing up in inner city Detroit, he had dreams of leaving his impoverished world to play pro ball. His dream came true, but only briefly. After an injury, he was forced to quit during the first season. With his baseball dream shattered, Dan went back to school. He wanted to teach others.



After coaching college baseball for two years, Dan Kuschell found himself in direct marketing, a career he never would have guessed to try because he's such a shy person. Over the course of about ten years, Dan attended over 100 seminars and took many home study courses to try to be the best he could be. He struggled for the first few years, but with the help of some mentors in the business, Dan became a highly successful direct marketer.

Today, Dan Kuschell teaches individuals and companies about a fundamental concept that he calls a magnetic prosperity catcher or Prosperity Formula. It's three simple questions: "What am I grateful for right now?", "What am I happy about right now?" and "What have I done well today?" Dan encourages people to do as he's done, and write ten answers to each of these questions in the morning and at night.

Dan Kuschell's group of businesses is doing over $20 million per year now. He applied the three questions and turned those into the "Three Pillars for Success". Those pillars are mindset, marketing mastery, and communication mastery. To have the proper mindset is key. You have to believe with all of your heart that you can do something big.

Getting started is fairly simple in concept, but it takes a lot of planning. Start by deciding which of your products or services costs little or nothing to produce, but is worth great value to someone else. That's what you'll want to sell for a large profit. An example of this might be an eBook or a list of quality email addresses. With the right mindset, you can begin to market these very effectively.

One of Dan Kuschell's best marketing tools is one that he himself had a hard time using at first: giving away your best product or service for free. It seems like a crazy idea! If you give away your best, what will you have left for profit later? Why would people come back for more if they've already been handed what they want?

The answer is quite simple. When you give away something very valuable, your database will very quickly and very easily grow in quality and number. If you give away something of little value, people will assume you have nothing else. Why would they come back for nothing? When you give away your best, you have to keep coming up with newer, better ideas to keep the profits rolling in.

Dan Kuschell has a program called Prosperity Based Living. With this program, people can take seven days out of their lives to learn about wealth accumulation, prosperity, and abundance. Like many others, you can turn your dreams into reality if you have the right tools: mindset, marketing mastery, and communication mastery.