Hypnosis is one of the most important key to selling on the Internet. In order to have an effective sales letter that flows logically, knocks down objection and ask for the sale is to have hypnotic command put in the sales copy. To intensify the desire you want your customer to feel is to interject hypnotic elements.



Inserting hypnotic elements in your sales copy can put you ahead of your competition who doesn't know these secret tactics. Obviously you don't want your reader to sleep, what am talking about is inserting hypnotic elements in your sales copy that will make your writing irresistible. Which will in term increase the chance that the reader will become your customer based on what they've read.

A small warning before you use the hypnotic secrets, they must be use ethically as hypnotic elements are so powerful. Hypnotic commands can help 'edge' the customer towards making a sale, so if you are selling something make sure is worth the value to the customer. If you are using these hypnotic command to "fool" customer into buying, then you should not be in these business. Take note, hypnotic elements is not use to manipulate people or convince people to do something that they have no latent desire to do. The main use of hypnotic elements is to make sales copy more persuasive and irresistible.

One of the hypnotic elements is to use hypnotic stories that indirectly shows the customer that what you are selling will solve their problem or fulfill their desire. Inserting quotes into your story is very important as it will increase readers response because it gives readers a feel that you are speaking directly out loud to them. Another reason to have quotes in your story is to attract reader's eyes when they scan the page.

Using direct hypnotic command will also evade people's mental radars, in fact using direct hypnotic command hidden in an innocent sentence, will let the readers feel you are talking in a friendly tone and decrease reader's guard and they will more likely to take action on that command. Italicizing or bold the hypnotic command will make your readers slip through mental radar and into unconscious, in other words escaping the left side of the brain (the logical, critical side) of the brain, so you can gain compliance effortlessly, without sounding like you're trying to pressure them to buy.

Using presupposition in your sales copy is also an important hypnotic element. Presupposition means literally force to presupposed (assume) and accept suggestion as facts. Here's how its like- By asking your readers a question they are forced to answer it in their mind, in order for your readers to know the answer, they have to assume they already know the answer to the question. Hypnotic presupposition commands is much more powerful then giving suggestion as to what they can do with the answer.

I hope the tips can benefit you in writing hypnotic command in your sales copy because it is an extremely powerful way to influence your reader without their knowing.