Page 3, Sue Defiore

Ethics In Business... A Lost Art
While watching Face the Nation one Sunday earlier this year, Bob Schiffer discussed the airline industry, his mother and ethics in business. Like Bob, I think it is a sad commentary today, that we ha......
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Keeping Abreast Of Your Domain ...Updates And Keeping Up With It All
Another major complaint that most business owners have is all the reading they need to do to keep abreast of what is happening in their business area. Again time management and organization can be a ......
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Does Your Business Need An Attitude Adjustment
First you need to: Change your attitude. I know you feel you have a good reason for feeling bad. However, instead of moaning and groaning about why me, ask yourself how you can turn the situation a......
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Do You Have A Press Package?
How do you make a friend of the media? A press package can go a long way in helping you deal with the media. It allows you to have everything you need handy. Many individuals in the media will ask y......
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How Do I Define My Market?
Your market is who you want to reach. Your customer. Who is your average customer? What is your estimate of total market size? What territory do you intend to serve? Will you offer a variety of produ......
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Defining Your Goals
Probably one of the most important things we do with our Partnering For Your Success students is to help them define their goals. We discuss their need for both short and long term goals. This might ......
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Take It To The Customer
In the past, purchasing ad space was the solution to every entrepreneur's marketing challenge. Then it was direct mail, followed by telemarketing. But with advertising and postage costs on the rise, ......
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Becoming A Solution To Your Customers Problems
Those of us in home based and small businesses are in effect selling our product. So becoming an effective salesperson is very important. Remember, however, that selling is not the only thing you do.......
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How Do I Bring Consulting Into My Lease Purchase Business
As you are making your cold calls on property, you will run into sellers that are having a hard time selling, however, the numbers just don't work for you to take on the deal. Do you just say, "I can......
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Unsung Heroes! Small And Homebased Business Owners
The homebased and small business owner is the "Unsung Hero". Why? The small business owner and today even the homebased business owner are the cornerstones of our society. The homebased business own......
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Where Business Ideas Come From
I was reading the local paper and came across a picture of the cleanest garage I ever saw. In addition to a picture of the garage there was a picture of a gentlemen, in his late 60's cleaning the cob......
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Business Start Ups... Lets Play Ball
Starting a business is like starting your own baseball team. Start-up (Spring training) is when you are doing your research, deciding on a business name, zoning requirements, setting up your business......
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The Business Day (Lease Purchase Or Otherwise)
For those of you conducting a lease purchase business (or any other business), the first thing for you to do each morning is to check your goals. How many calls are you to make, how many contacts, ar......
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Reminders For Running A Better Business
The following tips are from an article we contributed to Compute magazine. These are ideas that we all should know, but many times forget. It constantly amazes us how quickly a basic tenent of busine......
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Getting Organized For The New Year - Part 2
In part 1, we discussed a system you could use to organize your office. In this article we will discuss what material is needed to implement that system. You will need the following items for your o......
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Authors; Sue Defiore