A very successful website will have many return visitors. Your goal should be to have an increasing number in this section of your traffic reports. The more times they frequent your site, the more likely they are to purchase something or tell others about it. Here are 5 things you can add to a site to make this happen"



1) Nothing like a forum to keep them chatting

I am not sure what it is about forums, but they become addicting. People want to see what is being said, so they keep coming back to check it out. What a great way to have returning visitors to your website.

2) Get blogging today

By starting a blog, and using this as much as you can, you are telling the world that you actively update your site. You can find other sites to post about, or write good information for everyone. Either way, they will come back to see what the latest news is on your blog.

3) Polls are great for return visitors

Polls and surveys are other forms of interaction that you should definitely consider adding to your site. They provide a quick way for visitors to voice their opinions and to get involved in your website. Be sure to publish polls or surveys that are strongly relevant to the target market of your website to keep them interested to find out about the results.

4) Games are great for user activity

People at work love to mess around and goof off. And since most IT departments don't monitor the internet, people at work will find quick simple games they can play when they need a break.

5) People (and Google) like new content often

Update your site frequently with fresh content so that every time your visitors come back, they will have something to read on your site. This is the most widely known and most effective method of attracting returning visitors, but this is also the least carried out one because of the laziness of webmasters. No one will want to browse a site that looks the same over ten years, so keep your site updated with fresh bites!