In order to recognize who is an article marketer, we need to come up with a definition of an article marketer first. Based upon Wikipediaas definition, an Article Marketer is a business that advertises by writing brief articles that relate to their type of industry and distributing them. The articles also include a biography of the author and citations and ways to contact the author. Articles that are written well and distributed freely can make the author and their company more credible and create new business.



The answer to aWho Does Article Marketing'a is simply the intelligent business person. It should be clear to any person with some business savvy that their job is to make their name and their product recognized by as large a number of people as they can.

A very good illustration of article marketing is Yahoo.com. Yahoo displays some great articles that discuss numerous products, issues and news stories. A closer inspection of the links and articles will reveal that most of them are some form of advertising.

Vacation Rentals and Time Share Companies are also a great source for Article Marketers. With the world wide web they can place articles about their company, their employees, or the properties they are selling and reach a mass market. The ability to saturate many different message boards and web pages with links from advertisements are a great utility.

One of the newest rages in the past few years are bloggers. You can use the game World of Warcraft as an example. The video game has a huge fan base because it is basically an evolving virtual world. The game never ends and continues. The fans are very loyal and there are many fan sites out there to help with tips in the game.

This is absolute genius because the company that produces the game, Blizzard, gets free links back to their website and free promotion from fans who discuss the game on their own blogs. Imagine, instead of having to pay for their own advertising, they have a large group of loyal fans who do that for free. This is a prime case Article Marketing success.

Dell is another good example of a corporation who benefits from Article Marketing. Articles talking about Dell computers and hyperlinks to Dellas newest deals can be found all over the Internet. Each and every article represents a great piece of marketing.

In closing, remember the intelligent business person in the one who does Article Marketing. They are the ones who realize that advertising is extremely important and article marketing is extremely effective. A good article marketing campaign will result in a massive increase in sales.