Every business is bound to change hands sooner or later and if you wish to have it happen on your terms you need a plan to cover all circumstances, even on occasions that may be out of your control. You should operate your business so that it is ready for your exit every day of the year because you never know when circumstances will force your hand -
Illness
Death
Divorce
Partnership breakdown
The last thing you want to happen is to be forced to sell your business in a hurry because circumstances have robbed you of your desired outcome. An Exit Plan is one of the most important tools you should have in your business. It's a plan that considers your future desires and ensures that you remain focused on achieving those goals whilst removing you from the business. Some well organised business owners have an Exit Strategy as part of their business plan and make no secret about achieving this goal.
Putting strategies in place regardless of whether you have the desire to sell in the near future or at some time in the future can significantly help to achieve your optimum sales price. This is because businesses with systems in place and are operated under management are more attractive to a broader market of potential buyers.
A good Exit Plan enables a smooth transition with less likelihood of disruption to the operation. By planning your exit well in advance you can maximise the value of your business and enable it to meet your future needs. We recommend that you make sure your plan is attainable - set a realistic timetable and measurable milestones along the way and stick to them.
An Exiting Strategy or a Succession Strategy is a multi faceted process that includes an analysis of your business, a valuation of your business, the preparation of your business for sale, setting a realistic time frame and many other considerations.
What is involved in an exit strategy?
The Exit Strategy is all about preparing your business for the eventual sale of your business on your terms therefore it is important to prepare it in such a manner which is attractive to a wider range of potential buyers. It is believed that you should start planning your exit strategy from day one, it should form part of your business plan and be the underlying force which guides the processes of how you operate your business.
You will need a strategy that will maximise your selling price, but please don't worry if you haven't formed a plan as yet. This is where we bring the greatest value to the process, we can advise what buyers are looking for when they purchase a business and suggest strategies to satisfy their needs making your business a more attractive proposition.
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Business Plan Exit Strategy
One tough part of entrepreneurialism is not only working out if you have a good idea, but also establishing if it has the capability to scale, get acquired, or go public. If the answer to any of those questions is "no", then it's essential that you establish what your long terms goals are. If you are not able to achieve liquidity, then the performance of your profit and loss account will be the only business metric that matters. It also means that, should you wish to move on in the future, you'll have to give up your businesses profits with no realizable gains.
One key part of entrepreneurialism is planning your exit strategy. Although your business may change routes along the way, having a solid plan to work from can often pay dividends in saving wasted time, energy and money. If you wanted to start a broadband business, for example, then it would be easy to think of potential companies that might want to buy you at a later stage. And, the market is certainly big enough to go public if you manage to gain a decent percentage of market share.
However, entrepreneurialism isn't always that simple. Some companies may have a completely new idea taking on a completely new market. In this instance planning your exit can get a little bit trickier. It's less likely you will have direct competitors who would look to buy your business, and therefore you have to consider the likelihood of achieving liquidity through an alternative route.
Maybe a potential buyer would be able to achieve synergies through selling your product to their customers, or integrating it with their existing technologies? Or maybe if you manage to promote entrepreneurialism within the boardroom, a management buy-out could be an option?
The following are options to consider when planning your exit:
IPO
An IPO or initial public offering is when you make your shares available on the stock market. This is usually the most liquid market for equities, however you will usually require a sizeable market capitalization and stable earnings before this is an advisable option. At this point, there will be a firm price associated with the equity you own in your business.
Acquisition
If your company gets acquired then you may be able to get a much quicker exit than if you hold out for an IPO. If you intend to develop great technology, but do not want to build the infrastructure to unlock its full potential, this can be a great option. Sometimes entrepreneurialism can be about doing what you do best, and then moving on. For some people, that's starting companies and taking them to a certain stage.
Sell Your Equity
It's possible for you to sell your equity while allowing pre-existing investors to keep hold of theirs. You may find that pre-existing investors are the best people to approach in this instance. However if the company has potential, a large pool of potential candidates may be interested. The board may also consider a share buy-back.
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