For the speaker it is much the same. Quite literally the vocal chords are the medium that vibrates the air, that sends the message, that resonates in the listener's ear-drum. Work on your voice to make it appealing to your audience.
A pleasing vocal tonality requires a balance of the 3 'p's: pitch, pace and pause.
Pitch covers two areas of expression:
i. raising and lowering the voice as required to create tonal variety
ii. effective and varied use of volume and projection
We need to develop a natural, relatable style of delivery. These days the 'declaiming orator' seems a bit over the top to most of us, nevertheless it is still vital to be aware that every nuance that may seem effective under your own ear needs to be exaggerated for an audience. If your speaking to a large audience and you don't have a microphone, you'll really have to project your voice.
Pace, when combined with pitch adds the 'third dimension'. To be able to naturally moderate the speed, the pitch and volume in different combinations can give infinite colour and variety to the polished, well-rehearsed speaker.
The pause is a valuable tool in its own right. The pause can be just as important as the words that precede it; whether for instance speeding up, increasing volume and pitch to reach a dramatic pause, or gently winding down to a natural silence to allow the audience to digest a significant point or opinion.
Articulation and clarity of speech are also important in delivering an effective presentation. Many great singers are able to combine clear diction with a very natural delivery. Frank Sinatra is a role model for singers - he makes the difficult appear easy, and we all value people who can do that.
In considering the voice and how it can be used to best effect, it can be very useful for a speaker to listen to the rhythm and nuances of music, particularly classical music, which can greatly help to develop natural rhythm and flow, as well as giving hints on pace, pitch and balance.
The voice is everything - make sure that you are heard. The voice has infinite possibilities in creating light, colour and interest for the audience. Take time out to develop the voice and you'll have a massive impact on the audience and on the those who book speakers.
Copyright (c) 2007 The College Of Public Speaking
How To Use Your Voice
I have been using automated voice broadcasting for about 9 months now and I find it to be very effective in acquiring new prospects and sales. In today's times where email marketing is not that effective I find voice broadcasting to be a great alternative. It is possible to reach over 10,000 people directly in less than 1 hour with most of the systems available today. Voice broadcasting is simply the ability to have a prerecorded message tied into an auto dialing telephone system. Most systems allow you to record one message for live answers and another for voice mail systems. This also allow the live answers to push 1 for more information or another number to be removed from the list. I find on an overall average about 1 in forty people will respond to my message by pushing 1 to receive more information. It is most effective to then transfer them to an 800# where they can listen to a longer message.They can be directed to a web site or leave the number to speak with me personally.
The cost of calling is about 3 cents per call so I can reach 10,000 people for about $300 or 1000 people for about $30. I find that on an average I spend less than $100 per week and can generate more than enough prospects.
Of course the other important point is where do I get the numbers to call? Most of the systems today come with many free phone numbers however I like to have a more targeted list. Many people sell calling lists including the voice broadcasting companies but I use some software that actually goes through all the websites based on keywords and scrapes the phone numbers of for me. I can actually get 1000's of leads in minutes.This way my list is targeted and more likely to respond to my offer.
Like any other type of sales, voice broadcasting is based purely on numbers however the ability to let a software system do all of the grunt work is a huge advantage in my opinion. It can make the numbers work in your favor and many people have achieved quick results compared to other methods of acquiring prospects such as SEO (Search Engine Optimization), email marketing, article writing, blogs and videos. All of these are effective however most require more of a long term effort.
In summary I wish you well in your marketing efforts and it is wise to always explore new methods.
Both Vincent Stevenson & Bob Ullman are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Bob Ullman has sinced written about articles on various topics from Guide Guitar, Internet Marketing. Bob Ullman is the owner of leads111.com andreviews popular home business ideas and opportunities.Bob's most popular home busin. Bob Ullman's top article generates over 880 views. Bookmark Bob Ullman to your Favourites.
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