You might be surprised to hear that 404 pages will probably be one of the most seen pages in your website! A 404 page is the page displayed if someone tries to reach a page on your website that does not exist. All web servers like Apache and IIS have a default 404 page that is displayed to people. Actually 404 pages are just simple HTML pages, you can change the default 404 page to a page that displays anything you want. So instead of the common ‘this page does not exist' message that tells your visitors nothing, you can put up an informative page that will help them find what they are looking for. A good idea is to take your site-map page, and make it the 404 page for your website. Another idea would be to make your 404 page a search page where people could search your site. And how do you tell the web server, where your new customized 404 page is sitting? This is something you have to ask your host do for you. Just ask them about allowing you to do this, and they should be able to make the quick change to their servers.
Tip one: Use contain files for repeating content
As you may already know there are lots of repeated content in a website. Things like page headers, page footers and navigation menus come to mind. Include files are separate pages of HTML code that contain things like the ones I just mentioned; things that are intended to be used on many different pages; you should use contain file for all this repeated stuff. Main purpose behind using contain files is to save lot of time.
For example: if say you have the same menu on 30 different web pages, include files will allow you to keep all your menus up to date on all your web pages easily since to update all your pages, all you have to do is update the one include file rather than all the 30 pages individually. There are many different technologies you can use to ‘contain' things this way; the most common are listed here:
Alternative: 1. Server side includes using either: PHP, ASP, JSP etc …
Alternative: 2. Using client-side includes tools like found in Dreamweaver.
To include a file with PHP all you need to do is insert this code in your PHP pages:
Here all you have to do is name the file that you want to ‘contain' in your page. So in the above example the page we want to include is called ‘mainMenu.php'.
In ASP, it is very similar:
Here, the included file is in a folder called ‘contained' and the file being included is called ‘header.asp'
Tip two: having a site map for every web site
Both search engines and actual live visitors use site maps. They are almost essential for just about any website because they provide an easy to use macro view of your website. In a nutshell, a site map is essentially a categorized page of links to all your websites' pages. Many users will just go to a sitemap to find what they are looking for, while search engines will ‘creep' to your sitemap page to index your site and that is another nice If you are interested in SEO a site map is one of the key additions to your websites. It will not only help finding them your web pages but also increase your ‘hits'.
Tip three: Having a steady footer
It may seem a very small thing but Page footers are not less important. We had them in books forever. So it only makes sense to present people something they are familiar with. But in the case of the web, you can provide a lot more useful information in the page footer. It will make your website more user-friendly. Some ideas include: your contact information: email address, your phone number et cetera. Another good idea is to have a text-only navigation menu in your footer. Nothing fancy, just a series of text links that can get people to the major sections of your website. Sounds simple? Of course but it is very helpful when you make your website more dependable and friendly.
Summary:
Tips are something you appreciate when you actually use it. These small looking three tips are also not an exception; you will come to know its usability when you will actually use it. So, till you come to know its real value we wish you ‘happy web designing'!
Microsoft Office Web Design
Buried, already, in a sea of more attention-grabbing student advertisements, your message, read only by roughly five students, will never stick to anyone's mind.
Imagine this situation and magnify it one million times and one million more teasers, one million more messages, and one million more people.
The clamor for information dissemination has become more challenging and mind-boggling over the years, with so many products and services from thousands of companies trying to reach about sixty billion people across the world.
TV, print, and radio are no longer adequate for a global market. And the Internet has provided a solution.
Pushing itself into the list of most utilized advertising media, the Internet has proven to be an effective tool in improving brand awareness and product sales, and providing relevant information for market research; therefore increasing client and customer satisfaction.
At the heart of this new-found advertising magic is Web Design. Defined simply as the creation of visually pleasing pieces or areas incorporating an established theme revolving around shape, lines, color, and texture, Web Design creates a totally new world for visitors of a specific website.
A company's website is designed based on how the company presents itself to its clients and how the clients foresee the company.
Technical know-how coupled with creative expertise creates a well-designed website, soliciting positive first impressions, allowing for effective on-line marketing, and increasing product and service sales.
A well-designed website communicates that a company willingly provides its clients an unforgettable experience.
As manifested by the growing industry of call centers and customer services though e-mail, customer satisfaction no longer limits itself in meeting or surpassing customer expectations by providing top quality products and services, but is now extended to providing product assistance easily available to customers.
A constantly improving quality of customer service sets a company apart from thousands of its competitors.
It is vital for a company to spend time, effort, and financial resources on the design of their website. It is of utmost importance that a company hires the designers and developers best suited for the job.
A company pays for a domain name and web hosting and they will be available twenty four hours a day throughout the world, therefore expanding its business while its employees are home and asleep.
In addition to a graphically competitive web design, one must also recognize the advantages of utilizing other web-based marketing and advertising tools. An example would be pop-up windows which are basically windows that automatically flash while one is browsing through other related or unrelated sites.
E-mail marketing is also an effective advertising tool by sending messages to people through their email addresses available to a company through their database. Finally, submitting completed websites to search engines such as Google and Yahoo makes a company site easily searchable.
In conclusion, a company with a website beautifully designed especially for their target clients gets better sales results. As more and more companies subscribe to this marketing tool, we as customers can only expect better designs, ergo more blithesome web experiences in the future.
Both Charles K & Mark Hirst are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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