A Guide to Business

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Project Management And Communication

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The range and nature of stakeholders will vary very greatly from one project to another, but the principle of stakeholders identification can be illustrated by an example. Suppose that a project has been proposed to redevelop a derelict urban area. This ambitious project will provide a shopping mall, offices, cinema, and live entertainments, other leisure facilities, new connecting roads and so on. The primary stakeholders for this project will certainly include the main project contractor and the project owner. The banks or other organizations financing the project will also have a considerable primary interest in the project's success or failure.



Not least of the stakeholders are all those who hold shares or have otherwise invested in participating companies that, by accepting an element of risk, stand to make a profit or loss as a result of the project.

Subcontractors, suppliers, staff, artisans, and laborers can all be considered stakeholders too, although perhaps these could be placed in the second rank. Intended occupiers of the shops, offices, and other premises also have a large stake in the project.

There are others who will be dependent on the secondary stakeholders. These are the wholesale suppliers of merchandise to be sold in the new shops, service staff such as car park attendants, shop and office workers, companies expecting to provide security, cleaning, and maintenance services, and so on.

Public transport organizations must consider how the development will affect passenger numbers: some of their existing services might need to be changed to suit the new travel patterns (and take advantage of the new business generated).

Then there are various regulatory authorities, such as the local building inspectors, planning office, and many other official organizations. These are all stakeholders whose devisions can affect the project.

People living near the proposed development will benefit from the new shopping and leisure facilities but might resent the inconvenience of construction works and the prospect of increased traffic and noise when the new premises start to function. Parents might be concerned that their schoolchildren will have to cross busier streets. Motorists and other road users will be interested in how the new road layouts will affect their journeys. The new entertainments facilities will provide wider opportunities for live artistes.

This discussion could be carried on at length to identify still more stakeholders. Some will have the power to influence the project, while others will be able only to voice opinions. All stakeholders might be ranked (primary, secondary, tertiary, and so on) according to the power they can wield and the impact the project will have on them. This type of ranking can be used to make informed project decisions that will benefit the top-ranked stakeholders while keeping in mind the lower-ranked stakeholders.
Project Management And Communication
The Project Management Body of Knowledge (PMBoK) became an accepted standard (as established by the Project Management Institute) that is still widely used in many industries around the world. At a basic level, many of the methodologies advocated by PMBoK and Six Sigma have a great deal in common. Both seek to establish a sound plan; identify and communicate with stakeholders; conduct regular reviews; and manage schedule, cost, and resources.

Six Sigma is not just another project management initiative or process improvement program. Six Sigma is not just a new term for project management nor is it a mere repackaging of old concepts. It is more than that because it is a robust continuous improvement strategy and process that includes cultural and statistical methodologies. Six Sigma is complementary with existing project management programs and standards but differs in significant ways. Both disciplines seek to reduce failures, prevent defects, control costs and schedules, and manage risk. Generally, professional project management attempts to achieve these goals by encouraging best practices on a project-by-project basis, often through the mechanism of a project office that promulgates policy, provides templates and advice, promotes appropriate use of tools such as critical path method, and perhaps performs periodic project reviews.

Too many project management methods have failed not because they weren't adding value but because you couldn't measure the effectiveness of the methodology or quantify the value added by process changes. Six Sigma provides a structured data-driven methodology with tools and techniques that companies can use to measure their performance both before and after Six Sigma projects. Using Six Sigma, management can measure the baseline performance of their processes and determine the root causes of variations so they can improve their processes to meet and exceed the desired performance levels.

Six Sigma allows managers to take their projects to new levels of discipline and comprehensive commitment. For standard project management ideas, you can approach them ad hoc and implement them as you learn them. You can't do Six Sigma halfheartedly, and that is a good thing. Six Sigma is not for dabblers. You can't implement it piecemeal. If you’re in, you’re in deep, and you’re in for the long haul. Again, that is a good thing because that level of commitment not only gets everyone involved and keeps them involved but also leads to more substantial and far-reaching change in your processes.

There are many challenges facing project managers: data gathering and analysis, problem solving, understanding and evaluating existing processes, developing and tracking measurements in a standardized manner, and making quantitative evaluations. Six Sigma methodology provides tools and techniques to help a manager be successful in all of these challenges. This success is accomplished by means of understanding what the methodology is, how it is applied, and how it used.

Six Sigma is not simply another supplement to an organization's existing management methods. It is a complementary management methodology that is integrated into and replaces the existing ways of determining, analyzing, and resolving/avoiding problems, as well as achieving business and customer requirements objectively and methodically. Six Sigma can be applied to operational management issues, or it can directly support strategic management development and implementation. Six Sigma's set of tools are more broadly applicable than those commonly applied within typical project management. Six Sigma is more oriented toward solutions of problems at their root cause and prevention of their recurrence rather than attempting to control potential causes of failure on a project-by-project basis.

The breadth, depth, and precision of Six Sigma also differentiate it from typical project management. Six Sigma has a well-defined project charter that outlines the scope of a project, financial targets, anticipated benefits, milestones, etc. It’s based on hard financial data and savings. In typical project management, organizations go into a project without fully knowing what the financial gains might be. Six Sigma has a solid control phase (DMAIC: Define-Measure-Analyze-Improve-Control) that makes specific measurements, identifies specific problems, and provides specific solutions that can be measured.

Six Sigma is a robust continuous improvement strategy and process that includes cultural methodologies such as Total Quality Management (TQM), process control strategies such as Statistical Process Control (SPC), and other important statistical tools. When done correctly, Six Sigma becomes a way toward organization and cultural development, but it is more than a set of tools. Six Sigma is the strategic and systematic application of the tools on targeted important projects at the appropriate time to bring about significant and lasting change in an organization as a whole.

Peter Peterka is President of Six Sigma us. For additional information on DMAIC or other Lean Six Sigma project programs contact Peter Peterka

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About Author
Both John Reynolds & Peter Peterka are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

John Reynolds has sinced written about articles on various topics from Management, Family and Home. John Reynolds has been a practicing project manager for nearly 20 years and is the editor of an informational website rating project management software products. John Reynolds's top article generates over 2400 views. Bookmark John Reynolds to your Favourites.

Peter Peterka has sinced written about articles on various topics from Six Sigma, Leadership and Six Sigma. Peter Peterka is President of Six Sigma us. For additional information on. Peter Peterka's top article generates over 12100 views. Bookmark Peter Peterka to your Favourites.
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