It seems a complete contradiction when you hear about people doing a workout GIVES them more energy, when all you are actually doing is burning lots of calories (ie. ENERGY!!!)
Having once been a desk jockey, spending 8+ hours a day sat in front of a screen, it is as if that computer monitor, telephone and my boss was sucking all that precious energy out of me.
I was not alone!
You could see it in the faces of the men and women working around me, by the time 6 Oclock came by they would wearily pull on their coats and jackets, trudge down to the car park and set off home ready for the sofa and TV remote.
The problem with this energy drain is we would always be looking for the quick pick-me-up. Normally this comes in the form of snack machine fare, soda drinks packed with sugar, the post work alcoholic drinks and a visit to the curry house or fast food outlet on your journey home.
Coupled with your levels of inactivity this causes the inevitable weight gain, lowering of self esteem, energy and enthusiasm, in a horrible vicious circle&
Thankfully there is a solution, but it does require your first step, luckily we do have a naturally occurring chemical on our side to help us on the way once we do get going, beta-endorphin.
This chemical gives us a natural high after doing a workout, that kind of feel good glow. Whats more it is possible to become addicted to this feeling, making the decision to pack a bag for the gym easier and easier!
It is important to understand under what conditions you need to invoke a flood of beta-endorphin, there is an easy way and a hard way&
It may seem strange to learn that the hardest way to get the rush is the most common method of workout that is adopted. When you jump on to your favorite cardio machine in the gym, or pull on your trainers for a jog it can take in excess of 50 minutes, according to clinical studies, in the fat-burning zone to get a decent kick of endorphin. The problem is it takes an awful lot of motivation to stick out a long and slow workout for a bit of a high.
Now I suppose you dont really want to know about the hard way!!
The easy way comes in the form of short-sharp bursts of physical activity, the studies show that this style of workout normally brings about a bigger endorphin hit in less time than the long, slow, steady state cardio workouts.
The workouts can take the form of quick 25 minute cardio interval routines, where the most tedious part is the warm up and cool down.
Another option is your traditional circuits style routines, a series of exercises done intensively, each one for 30 seconds, then taking a short rest as you move on to the next exercise. Not only are these workouts fun, youll burn plenty of calories during and after just a 30 minute workout.
The third option comes in the form of bodyweight, multi-muscle, multi-dimensional exercises done at an intensity and tempo that will exhaust the muscles in your body quickly. Exercises like squats, lunges, step ups, push ups, bodyweight rows and pull ups (Notice I didnt say crunches or sit ups, avoid wasting your precious workout time on exercises that really dont help that much. The reasons& OK thats for another article)
You can set yourself a great workout that is done in 40 minutes with these exercises, all giving you the endorphin rush to boot too!
Many of our clients report a rush of energy and actual enthusiasm when they come to do their workouts! One such client, a particularly stressed and sedentary IT contractor, who really despised the thought of working out at the end of the day, started appearing in the Gym more and more frequently, until I started seeing him there EVERY evening! I questioned him on his new found enthusiasm, he said I still dont relish the thought of coming to do my workouts, but I get one hell of a kick out of finishing it!!
So you see there is a solution to your lack of energy and motivation, there truly is a natural high from getting short-intensive workouts done. Yes it is tough making the first step, but get yourself in your local gym from tomorrow and get a safe and legal chemical high from a quick and hard workout.
Songs About Getting High
It is clear and simple when it comes to advertising responses. The better the response to the advertisement, the more efficient it is. The efficiency of the advertisement is the ability of the ad to attract attention in the first place and the ability of the ad to generate feelings and action in the person looking at, or listening to it. In fact ads can be visual, audio, written, video, etc, so the media used can be quite varied. This is good because there's a better chance of hitting the right note through one of the different forms of advertising. Some people are affected more by video, and others are affected more by the written word. People vary, and so advertising varies.
1) Build Confidence: The first step toward getting good responses to your ads is to build confidence in the readers. They are looking for something they can relate to and somebody they can trust. They want to see some real life in your advert. The majority of people are affected by feelings, and a robotic ?buy this now? offer is not attractive, and people will not respond well to that. Instead make it more conversational, and pose questions to the targeted customers. It is in the advertiser's best interest to start building confidence from the first point of contact. That is the advertisement.
2) Follow Success: There is no need to re-invent the wheel. There has been a lot of work done out there in the field of advertising. Just think for a moment of the millions spent by Coca-Cola, and McDonalds on advertising. You can bet they spent a big fraction of that on research. The knowledge is out there. You will need to check out the techniques used by the top dogs in your niche, and follow suit by doing similar advertising.
3) Utilize a USP: The unique selling proposition of your business should be put forward to best effect in your advertising so that it stands out above other similar offers. Ask yourself: what is the special feature or features of my service or product? What could I do to get people to see that unique feature? Could I boldly state that in a question at the start of my adverts? This is important because if you can get immediate attention to your USP at the start of your advert, you will attract more targeted traffic.
4) No Hype: Hype was the king in the 80s but now in the 21st century, beyond 2000, it doesn't cut it anymore. It is almost gone full circle now because now the first sign of hype is usually a sign to stay away. Nowadays, advertising is based on building trust and confidence, and quiet confidence about providing a quality service and looking after the customer's interests. So for example, if you are in a sales company, it is advisable to not start your advertisement with; Wow, Amazing?..Buy Now, Buy Now. That focuses too much on the product and not on the customer.
Following some of these steps and techniques should steer the average advertiser away from the major blunders in writing or creating ads. It should help you to achieve much better responses. ? All Rights Reserved
Both Tim Goodwin & Brendan Brosnan are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Tim Goodwin has sinced written about articles on various topics from Supplements, Health and Fat Loss. Tim Goodwin is a fitness professional specializing in help the busiest people achieve more with their amateur sporting interests, and at the same time ridding them of excess body fat. Visit. Tim Goodwin's top article generates over 4400 views. Bookmark Tim Goodwin to your Favourites.
Brendan Brosnan has sinced written about articles on various topics from Work From Home, Home Internet Business and Work From Home. Brendan Brosnan is an author and entrepreneur for e Home Business Plus+, a continuing education and business development company showing people how to build home business success. Get No Obligation Free Tips and Training at. Brendan Brosnan's top article generates over 4400 views. Bookmark Brendan Brosnan to your Favourites.
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