Ebook sharing is easy with ClickBank. When you list your ebook on ClickBank, affiliates will sell it to earn a commission. This is like having a small army of passionate salespeople! When you place your ebook on ClickBank, use a link that sends buyers to a squeeze page. Sending them straight to the sales page, instead of a squeeze page, deprives you of a valuable opportunity to collect their email addresses.
At one point, ClickBank had a policy against squeeze pages. Affiliates were also reluctant to use squeeze pages, concerned that sales will suffer. However, they have since changed their minds. After all, if a potential client is unwilling to give you their first name and email address, they are likely not serious buyers.
During your big e-book launch, the squeeze page will help you to collect names and emails of people who are interested in your topic. This will provide you with an eager audience for future launches. This contact information can also help you follow up with your customers. You can plan a marketing campaign which automatically emails visitors, providing a massive ebook promotion.
You can build a powerful list of contacts using the humble squeeze page to collect information. It is a prime opportunity to market your ebook to those who are already interested in this niche. While a visitor may not make a purchase on the first visit, subsequent emails explaining the benefits of your wonderful ebook may just change your visitor's mind.
I've tried directing visitors directly to my sales page. Once upon a time, a major partner refused to send clients to my squeeze page, claiming that it would hurt sales. Unfortunately, I didn't know then what I know now, and I reluctantly agreed to take down my squeeze page.
Well, that sales page attracted about 2000 visitors. We sold 200 ebooks, a pretty good record, meaning 10% of the visitors made a purchase. With a squeeze page, I could have collected the email addresses and names of not only the buyers, but the other 1800 visitors as well. A simple and quick email to the nonbuyers could have answered their fundamental objections, increasing our percentage of sales.
Learn from my mistakes - get a squeeze page. Not only do you get a new prospect for your list, but you get the opportunity to follow up with visitors, explaining exactly how your e-book can solve all their problems.
Stephen Beck has sinced written about articles on various topics from E Books, Family and E Books. Stephen Beck teaches you how to write and publish an e-book and develop a "cash on demand" online business.. Stephen Beck's top article generates over 14800 views. Bookmark Stephen Beck to your Favourites.
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