The other day I had an interesting conversation. It is really a similar conversation that I have with most people when they find out I have online businesses. Most people want to start something or think they have a good idea for a product online. As the conversation goes on it usually is exhausting to find out after some time of teaching that most people have no idea where to start because they lack the basic research skills. I think if you were to break down the process of developing an idea into a business thinks would be much easier and you would be able to sort out the good ideas from the not so good ideas. So here is how I do it, I break the thought pattern down into phases.
Idea phase
I take an idea that I think is interesting and first figure out how I can take it from the idea stage to a ?beginning? online presence. This involves figuring out where to either purchase the product or manufacture the product. I make no attempt to being any sort of operation. I then get out the pen and paper and make a beginners budget that shows me if the product has some profit margin potential. If the basic math shows at least a 20 to 25% profit margin I move on to phase two. A sample budget includes these items:
Initial stock for a test run
Website domain setup
Website optimization plan (basic)
Sample marketing plan
Sample set up Phase
If the numbers look decent, I then go to the test phase where we set up the site and set up the product. If I am sourcing the product I am not super concerned with the details of getting an amazing price. This is a detail. I am looking to build a sample SYSTEM, which is key. Tweaking the system is not until the next phase. At this point I can easily abandon the idea if the system is not developed properly or insufficient from a time point of view. After the system is set up we move to the next phase.
Marketing Phase
We next try to attain a small piece of the pie, or if no market is defined, create a small demand for testing purposes. This is where some sort of gimmick novelty is used. All Marketing ideas including Ebay are explored. In this phase I also keep in mind that there needs to be a good potential for tweaking the system which involves getting better prices and suppliers.
Starting A New Website
When starting your new business you have many things to do that will keep you very busy. However, you should make developing a website a main priority of your new company. There are many reasons why you should do this that include improved image, more customers, convenience, good marketing, and keeping up with your competition.
Your business image will be improved significantly when you start a website because it shows you are serious about providing your customers and potential clients with access to your company 24 hours a day. You want to display a professional image and the best way to do this is to have a website that outlines your business's goals, ways to contact you, and other important information.
You want as many customers as possible, and having a website is an easy and economical way to attract more customers to you because the website does all of the work for you. Since the Internet is always available, your website and information regarding your business or products are always accessible by other people online. This allows so many people to reach you from all over the world at any time of the day. So, obviously starting a website is one of the most important things for you to do.
The Internet is always available, and because of this convenience many people are turning to the Internet to shop, buy tickets, do business, and the like because it is so easy and can be done from the comfort of home.
Starting a website is also the best way to market your company because in comparison to other types of advertising a website provides more coverage for significantly less money. You can provide a link to frequently asked questions and answers in order to save yourself a lot of time from responding to the same questions. Also, you can include your mission statement and other important information so potential customers know what your company is all about.
And one of the most important aspects of starting a website for your company is to remain competitive. If your competition has a website and your company does not, then that company is ahead of you and providing a better service to clients and potential customers. Because of this, you should make starting a website of your own a top priority.
The best thing to do is check out the competition's websites, evaluate what are the positives and negatives of their sites, and then build your site even better in order to attract more customers. You will have to continuously update and add new information to stay competitive, but this is the best method. Don't get left behind in the Internet revolution, go ahead and get your website started today.
Both Tony Scorch & Robert Michael are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Tony Scorch has sinced written about articles on various topics from Tax, Alternative Medicine and Home Accessories. Interested in more articles?You can learn more about creative business techniques and marketing your own products at. Tony Scorch's top article generates over 40500 views. Bookmark Tony Scorch to your Favourites.
Robert Michael has sinced written about articles on various topics from Marketing, Banking and Real Estate. Robert Michael is a writer for http://www.dwwebsite.com which is an excellent place to find website links, resources and articles. For more information go to:. Robert Michael's top article generates over 49500 views. Bookmark Robert Michael to your Favourites.
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