And Innsbruck isn't resting on her laurels after a terrific 2007/8 season which saw the return of snow after a disastrous year the year before which triggered panic in many ski areas that global warming had arrived with a vengeance - Innsbruck has invested over 50 million Euros in new ski holiday facilities, with a contribution from the Austria government, and is providing a new cable car that will take skiiers direct to the skiing at a breathtaking 7000 feet from the city centre.
In an effort to blend the new infrastructure in with the environment, the stations en route to the ski areas have been designed cleverly to look like natural ice formations.
With many European ski countries seeing a dip in visitor numbers last year for the first time in a decade, many invested in both on and off mountain facilities to try and tempt past and new visitors to take a ski holiday this year, and it paid off.
Ski holiday tourists were up for the 2007/8 season as snow fell heavily and regularly right through to the end of the skiing holidays season in both European and North American ski resorts, and low cost airlines are putting on extra flights for the 2008/9 season.
Several airlines recently announced a plan to encourage more trips to ski resorts by opening up additional routes for travel. These fly passengers directly to the airports that are closest to several of the major skiing destinations for many individuals and families on holiday. For example, Britain's leading low cost airline flies passengers on holiday into Barcelona, which is the nearest airport to Andorra's ski holiday resorts.
In addition to the flights taking passengers to ski at Andorra, there are several more flights connecting skiiers to their favourite holiday areas. Flights from London, Glasgow, Bristol, Liverpool, Blackpool and Newcastle to ski areas could see more people taking a ski holiday next year.
The reason airlines have chosen to increase the number of direct routes they provide to ski resorts for the 2008-9 winter holiday period is due to the fact business is booming. As of the end of October, one alone had over 2.5 million bookings for individuals and families wanting their flying services to travel to skiing destinations in Europe during this winter just gone.
Increasing the number of direct routes of these low costs airlines allows even more individuals to book flights for their holiday plans.
Innsbruck is set to gain as much as any ski area as just started are low cost flights six days a week from London's Gatwick Airport to Innsbruck. This weekly schedule will accommodate Britons who want inexpensive travel to a locale that lives and breathes skiing.
Innsbruck is located in the federal state of Tyrol. Located in the Inn Valley between high mountains, it is ideally suited to winter activities and skiing in particular. The name Innsbruck means "the bridge over the Inn". And with its new facility Innsbruck has the best of both the old and modern for anyone thinking of skiing holidays for next winter.
Working A Ski Season
In southern Europe Mediterranean countries such as Greece saw temperatures soar over the hundred farenheit mark, while in Britain floods caused misery for hundreds of thousands of people.
The floods affected large parts of England and claimed four lives, and left a hundred thousand homes without water for two weeks in parts of Gloucestershire, Herefordshire and Worcestershire.
Insurance companies warned that the floods will cost small businesses millions, and insurers are paying out tens of millions in claims from homeowners. The British government offered emergency aid to the worst affected areas to help with the cost of the clear-up. Yorkshire in the north of England saw some of the heaviest flooding, with thousands of homes left without power and three people dying.
But extreme weather, with snow in July and October, was a welcome sight in Austria and the French Pyrenees, and Andorra in particular which had little snow in their usual ski season of December to April, bringing hope that this winter will see a good level of snow.
Andorra is a ski country and a well known tax haven, and traditionally the year gets off to a flying start with many serious skiers looking for a holiday home buying an apartment or house.
But the early part of 2007 proved to be different, with the worst snow falls for twenty years and a distinct lack of tourists who would normally be considering whether to buy a ski apartment.
Andorra has invested heavily in new infrastructure and facilities for the ski tourist in recent years, which would make a second successive poor season particularly hard to bear for the country's ski tourist industry,if there is a lack of snow for the 2007-8 season as well.
Last year Andorra opened a new family friendly ski park in Arinsal, moving away from her old image of a cheap and cheerful ski holiday for 18-30 year olds to one that caters well for all. The snow park includes a conveyor belt and a game zone, designed to give children confidence before they ski and use the chair lifts.
Andorra is fortunate compared to many regions where ski holidays are an important part of the economy, as it is also a tax haven, second only to Monaco in Europe for popularity, and equal in tax benefits.
As well as attracting new residents with high net wealth who contribute to Andorra's economy while in residence with their spending power, Andorra has a good banking system that provides good employment prospects.
To obtain residency in Andorra, applications need to be submitted in Catalan. A notarised copy of the applicants passport, birth certificate and a certificate of good conduct from the home country are submitted at the same time. Residency normally takes between three and six months to be approved.
Once residency is granted, residents are supposed to spend six months a year in Andorra, but this isn't policed.
While the snow would often start in early November before this ski season, disastrously no sustained snow periods arrived until March this year.
No official figures have been released yet as to how many tourists visited this year, but some officials are reported to be guessing at a year on year fall of ten per cent. Private businesses suggest the figure could be closer to forty per cent. Given that private businesses see financial figures on a daily basis most people in the Andorra tourist industry are veering towards the higher forty per cent figure rather than what could be an optimistic official estimate.
Despite good snow in mid March and full occupancy at Easter, it was decided not to prolong the agony of Andorra's worst tourist season for a generation, and the slopes were closed at the end of the Easter holidays, some three weeks earlier than some previous ski seasons.
Andorra has come a long way since the mid eighties when most ski tourists were under the age of twenty five and looking for a cheap ski holiday. With investment in hotels and in the ski slopes Andorra now competes on level terms with other European ski resorts. But unless Europe's weather returns to the famaliar pattern of recent decades, all the investment Andorra has made in ski tourism could be for nothing.
Roger Munns has sinced written about articles on various topics from Marketing, Family Travel and Cars. yourandorra.com has information for both Andorra ski holidays and French ski holidaysFor Andorra the easiest airport is Barcelona, and the guide has details of. Roger Munns's top article generates over 201000 views. Bookmark Roger Munns to your Favourites.
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