And I came back with a set of 100 guidelines for my business and your fat loss program.



Here's the story...

Last November, I traveled to Mesa, Arizona, to hear Bill Phillips speak at a seminar. But at the end of the conference, it wasn't Phillips who I remembered hearing, nor was it Richard Branson, who spoke to us via satellite...but it was a man named Dave Kekich.

Mr. Kekich has written something called, "The Kekich Credo's", a set of 100 success secrets, and I review one secret everyday.

In fact, each morning I have a routine. After walking the dog, eating breakfast, and completing one major task for the day, I then review one of the 100 Kekich Credo's and relate it to my business and to your fat loss goals.

Yesterday, after a 2-hour walk with the dog in the Toronto Beaches (yes, we have beaches in Canada!), it was...

Kekich Credo #4...

"Real regrets only come from not doing your best. All else is out of your control. You're measured by results only. Trade excuses and "trying" for results, and expect half-hearted results from half-hearted efforts. Do more than is expected of you. Life's easy when you live it the hard way...and hard if you try to live it the easy way."

**** And here's my interpretation of how this success secret applies to your fat loss program...

-> Who are the ones on the cardio confessional every Monday? The people who did not do their best on the weekend with their diet.

-> Most people fail to control themselves, and end up only with regrets. They trade minutes of pleasure (i.e. fast food) for days, weeks, months, and years of regret. Do not be like everyone else!

-> Focus on quality workouts, not quantity. Focus on planning ahead to overcome obstacles, rather than trying to "out-cardio" your bad diet. You'll never succeed that way.

-> Always hit a personal best in each workout. This guarantees progress for both fat burning and muscle building.

-> Fat loss is easy once you understand how hard it is...and it's hard if you think it is easy.

That's the Truth About Fat Loss.

If you accept that in order to lose fat, you must...

1) Plan and prepare your nutrition in advance. That means spending some time on the weekend, planning what you need, going to the grocery store, and coming back home and preparing that food into meals for the rest of the week.

Cook a lot of chicken at once. Cut up all of your vegetables. Wash all your fruit. Package up your nuts in snack sized containers.

Take the "boy scout" approach to your nutrition and always be prepared.

2) Follow a professionally designed, structured workout routine that is more intense than anything you'd put together for yourself

3) Get social support from others who have gone through the same trials and tribulations that you face

...then you will succeed.