When a customer comes to you with a complaint about one of your products or services, listen to them. Listen to what they are telling you, and take notes if at all possible.
The number one thing a customer wants when they have a problem is for someone to listen to them.
Allow them to vent, let them get it all out. Once they have explained their problem in full, begin to ask any questions you may have to get a full handle on the situation.
While you are listening, body language is very important. Make sure you maintain eye contact. This sends your customer a message that you are taking them seriously.
2. Be Empathetic
When the customer is done explaining their problem, show sincerity by telling them that you understand how they feel. Apologize on behalf of the company that they feel the way they do, and tell them that you are committed to resolving their issue within the guidelines of your company.
By becoming defensive in this situation, you are taking a bad situation and making it worse.
By having an understanding of where your customer is coming from on the situation, and speaking in a calm tone of voice, you can clearly defuse the situation.
You don’t by any means want your customer to become angry and cause a scene.
3. Offer a Solution.
We have all heard the expression “the customer is always right."
I don’t necessarily agree with this, but it is important to work toward finding a solution, even if the customer is in the wrong. For instance, you might try meeting them half way.
You will know wether or not your customer is a repeat offender, and you can handle the situation accordingly.
For customers who have a legitimate complaint, it is best to rectify the situation right then and there. Wether it is giving them their money back, or replacing their product.
Always leave your customer with your business card and tell them if they should ever have a problem again, they should not hesitate to contact you immediately. This will help them regain their confidence in you and your company.
The main goal when a customer has a complaint is to not allow the problem to snowball. Your objective should be to defuse the situation and retain your customer.
By handling tough situations such as these in a professional manner, you will find your once complaining customers satisfied that you resolved their issue, and a new found respect for you.
Customer Complaint Response Letter
Most professionals take pride in the work they do. Dealing with complaints is often challenging and upsetting. It is very natural to try to explain or justify what was done. The suggestions I have made in this list are not easy to do in the heat of a situation. So when you hear a complaint about you or your business/practice perhaps the best strategy is to count to ten and then do some of the following:
1. Listen ? Resist the temptation to argue with the client. Instead ask questions to get to the bottom of the situation. What is the client really upset about? Show the client that you really understand the situation from the client's perspective.
2.Don't be defensive ? This will get in the way of your listening to the client. Allow the client the time and space to be heard. If you get defensive you'll build a wall between you and the client. Try to find ways to build a bridge so that you are aligned with the client.
3.If you agree that it was a mistake, fix it immediately or do what you can to satisfy the client and apologize. We all make mistakes at times. Check to see if there is anything in your office procedure that can help you to avoid a similar mistake again.
4.For a more complex issue research the problem before you make any decisions. Find out what actually happened. Is a system in your office not working correctly? Does it need to be fixed? Has the client misunderstood something? Give yourself time to figure out a fair resolution.
5.Look for lessons in the situation ? If the situation was caused by something you or your staff control, find a way to fix it for the future. This means assessing the systems you have in place and your methods and procedures. It also may mean retraining an employee or employees.
6.Reeducate the client when necessary ? How did you set client's expectations? Were you clear about what he/she could expect? Help the client to understand the process now to guard against future misunderstandings.
7.Know that if one client complained there are others feeling the same way. What do you need to do to address the problem with the others? Who else might have been affected in the same way?
8.Give the client choice of possible resolutions. How can you make this right with the client? Negotiate a way that works for both of you. Sometimes just fixing the problem is sufficient. At other times the client is looking for something else. Look for an equitable resolution.
9.Thank the client for helping you with your business. As painful as they can be complaints from clients often let you know exactly where you need to work to improve your practice/business.
10.Follow up with those who complained to be sure they are fully satisfied. If you have altered a system or changed a way of doing business and the client is affected by that change, follow up to be sure that the client noted the change.
About Alvah Parker
Alvah Parker is a Business and Career Coach as well as publisher of Parker's Points, an email tip list and Road to Success, an ezine. To subscribe send an email to join-roadtosuccess@go.netatlantic.com.
Parker's Value Program? enables clients to find a way to work that is more fulfilling and profitable. She is both a Practice Advisor and Coach to attorneys, managers, business owners, sole practioners, and people in transition. Alvah is found on the web at http://www.asparker.com She may also be reached at 781-598-0388.
Both Jay Conners & Admin are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Jay Conners has sinced written about articles on various topics from Sales and Negotiation, Marketing and Mortgage. Jay Conners has more than fifteen years of experience in the banking and Mortgage Industry. He is the owner ofhttp://www.jconners.com a mortgage marketing and resource site,. Jay Conners's top article generates over 40500 views. Bookmark Jay Conners to your Favourites.
Admin has sinced written about articles on various topics from Infidelity, Tax and Class Action. Alvah Parker. Admin's top article generates over 368000 views. Bookmark Admin to your Favourites.
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