There's just one thing you forgot. Your list isn't made up of breathing leather wallets. It's comprised of people, just like you and me.



Some people complain that I send too much email because I send out to my list every single day, and the why of it is obvious. I'm trying to make money, just like everyone else, and I do enjoy a huge income from the messages I send. But I feel that I give more than just recommendations for great products out with that. Want to know what that is?

I offer a story.

Have you ever gotten a message from me that hasn't included a tidbit of personal information or some story that interests you? I mean, even when there are product links in the email that you may or may not click on, you still get a story. It's not a bunch of hype and drama, it's a story.

Your list building efforts will definitely pay off if you learn this simple trick. Tell people something of interest that gets them to see your message and then, to read it entirely. If you aren't doing this, I guarantee that most of your messages are ending up in the trash. But give them headlines like "success loves s_ _ _ _." or "behind the curtain: Joe's shadow," and don't you think that people will open the message to read more? Would you?

But once people are into the message, you have to keep them interested enough to finish. Tell a story:

in less than 2 hours

something is going to end

forever...

the problem is that I can't

tell you what it is...

but I can say that

1. People who are smart enough

to tap into this unstoppable

traffic stream before 12Noon

Eastern will get it...

2. The only people I will ever

tell about this secret time-limit

are the people who get in on

this profit-pulling system...

3. Hundreds of folks have already

taken the first step, and they

are going to find out later today

what happens at noon...

OK. What do you think? Will people click on the links in my email to find out what's going on? Trust me, a majority of them will. It's not the usual hype and crap that you see flooding your Inbox, day after day.

Will you need talent? Some, no doubt. But you can learn to write better. Take a creative writing course to put you on the right path. Or, just write interesting things about your own life and people will be enthralled. If you don't get people involved, your email will be right in the trash with all the others. You have to get them involved.

List building can be automatic, but maintenance of your list shouldn't be. You need to fertilize a garden to see it grow and you'll have to find ways to make your list building efforts to take root. Communicate with your list members on a human level and watch your profits grow, too.