One of the most popular features of Internet portals, websites, pages and even emails is a frame that features an organized list of news headlines and periodic updates from other web sources. Really Simple Syndication, formerly “Rich Site Summary” or simply, RSS makes this possible.
Most users visit a lot of websites whose content continually change, such as news sites, community organization or professional association information pages, medical websites, product support pages, and blogs. As Internet surfing became an intrinsic part of business and leisure, it became important to get rid of the very tedious task of repeatedly returning to each website to see updated content.
RSS easily distributes information from different websites to a wider number of Internet users. RSS aggregators are programs that use RSS to source these updates, and then organize those lists of headlines, content and notices for easy reading. It allows computers to automatically retrieve and read the content that users want, then track changes and personalize lists of headlines that interests them.
The specially made computer programs called “RSS aggregators” were created to automatically find and retrieve the RSS feeds of pre-selected internet sites on behalf of the user and organize the results accordingly. (RSS feeds and aggregators are also sometimes referred to as "RSS Channels" and "RSS Readers".)
The RSS aggregator is like a web browser for RSS content. HTML presents information directly to users, and RSS automatically lets computers communicate with one another. While users use browsers to surf the web then load and view each page of interest, RSS aggregators keeps track of changes to many websites. The titles or descriptions are links themselves and can be used to load the web page the user wants.
RSS starts with an original Web site that has content made available by the administrator. The website creates an RSS document and registers this content with an RSS publisher that will allow other websites to syndicate the documents. The Web site also produces an RSS feed, or channel, which is available together with all other resources or documents on the particular Web server. The website will register the feed as an RSS document, with a listed directory of appropriate RSS publishers.
An RSS feed is composed of website content listed from newest to oldest. Each item usually consists of a simple title describing the item along with a more complete description and a link to a web page with the actual content being described. In some instances, the short description or title line is the all the updated information that a user wants to read (for example, final games scores in sports, weblogs post, or stock updates). Therefore, it is not even necessary to have a web page associated with the content or update items listed -- sometimes all the needed information that users need would be in the titles and short summaries themselves.
The RSS content is located in a single file on a webpage in a manner not very different from typical web pages. The difference is that the information is written in the XML computer code for use by an RSS aggregator and not by a web user like a normal HTML page.
There are 2 main parts that are involved in RSS syndication, namely: the source end and the client end.
The client end of RSS publishing makes up part of the system that gathers and uses the RSS feed. For example, Mozilla FireFox browser is typically at the client end of the RSS transaction. A user's desktop RSS aggregator program also belongs to the client end.
Once the URL of an RSS feed is known, a user can give that address to an RSS aggregator program and have the aggregator monitor the RSS feed for changes. Numerous RSS aggregators are already preconfigured with a ready list of RSS feed URLs for popular news or information websites that a user can simply choose from.
There are many RSS aggregators that can be used by all Internet users. Some can be accessed through the Internet, some are already incorporated into email applications, and others run as a standalone program inside the personal computer.
RSS feeds have evolved into many uses. Some uses gaining popularity are:
· For online store or retail establishments: Notification of new product arrivals
· For organization or association newsletters: title listings and notification of new issues, including email newsletters
· Weather Updates and other alerts of changing geographic conditions
· Database management: Notification of new items added, or new registered members to a club or interest group.
The uses of feeds will continue to grow, because RSS aggregators make access to any information that individual users like more convenient and fun.
Subscribe To Rss Feeds
If you have been trying to make money from the web, you probably have seen one or more of the following symptoms of cyberspace junk. Instead of getting customers to run to your website to buy something from you, you get thousands of offers trying to sell something to you. Left unchecked, this could kill your e-mail system.
So how does submitting articles drive free targeted traffic to your website?
There are thousands of Ezines (Online magazines) today that are always looking for fresh new content to post in their Ezines... If they use your article in their Ezine then you get the credit.
But Ezines are not the only media that will use your article. Other website owners will use your articles as content on their websites with the agreement that your link, and contact info will remain intact.
There is an easy to use code to work with to insert your referral link into your Bio section
at the end of your article. What this does is enable someone to click on this link that will be located inside your article pointing to your website. This will also counts as a back link to your website which means a higher page rank.
Proceed as follows:
1. Enter one or two lines which tells briefly who you are, where you've been and what you've done. Many publishers will limit you to a very low character count. Please be brief!
2. Enter the link code. Your article submission publisher will provide you with the HTML code you will need.
3. Complete the About The Author text.
Converting Articles into RSS feeds.
There are a number of places you can submit your articles to that will convert your article into RSS feeds. However, just what is an "RSS Feed"?
RSS, or Really Simple Syndication as it is commonly known, is a technology that gives webmasters the ability to easily distribute and publish syndicated
content on the Internet. Thousands of websites pick up RSS feeds and display them on their site. The objective is to add fresh, pertinent content to their web pages.
Why would they want to add someone else's content onto their site? The answer is simple... to get free traffic.
1. Search engines love fresh new content. They will list these sites over old ones that have not had their web pages updated in a couple of years. So, fresh new content means higher search engine ranking, which in turn means more free traffic.
2. News sites use RSS feeds to add fresh new content to their pages. Why? They want to keep people coming back to their site to read the latest headlines.
3. If your RSS feed is interesting enough, people will subscribe to it.
4. Search engines are now indexing, and listing RSS feeds in their directories.
Hands-down, writing articles to promote your website is one of the best ways to get targeted traffic to your website. The best part is that this strategy builds itself over a long term. One single article you may write today will continue to get you business for years and years!
Now, most people know that they need to submit that article to directories (or if you did not, you know it now). However, too many marketers miss the biggest
golden nugget of them all! Ezine publishers represent that golden nugget.
Ezines who publish newsletters NEED your content and are looking for it. They are looking for good material for their readers. This means that your article could get featured in a huge newsletter! Imagine having a newsletter of 50,000 subscribers or even more that will feature your article Can you imagine the kind of traffic that this could bring you ?
Besides the traffic generation, here are six 6 critical reasons you need to start submitting
to ezines immediately if you really want to build your internet business.
1. You'll brand your web site, business and yourself by submitting articles to ezines and RSS Feeds.This is done through the resource box that is added at the end of your article. This resource box allows you to have a biography of yourself and a link back to your website.
2. You will become known as an expert on the topics you write about. This will give you and your business extra credibility that will help you survive against your competition. The more credibility you get, the more joint ventures and affiliates you can recruit to sell your products.
3. Your article might also be placed on the ublisher's home page. If they publish each issue on their home page this will give you some extra exposure. This will also help other websites find your article to re-publish.
4. You might get extra exposure if the ezine publisher archives their ezine on their site. People might want to read the back issues before they make the decision to subscribe. This can be great if their website is search engine optimized and your article starts to
come up for good keywords!
5. It is possible that other e-zine publishers will publish your articles in their free e-books.
Once your article is known as a re-printable article, it can start ending up everywhere!
These are all the benefits just from submitting articles to publishers. If you can combine that strategy with submitting your articles to article directories as well, then your articles will go much further!
The benefit of submitting to directories is that the publishers come find YOU. You don't even have to beg them or "bother" them to publish your article.
Most publishers are actively looking for material for their newsletter..When they like what you write - most will contact you to let you know that they are about to publish your article.This is the best time to reply to them and send them more of the previous articles you have written. It is not unlikely at all to have the same publisher feature you as an author multiple times a month!
The most exciting thing to watch is the activity that turns up on the search engines. It takes a while, but search engine recognition moves slowly. Doing a search with just user IDs or any of the author names will turn up a boatload of articles. Indeed, the concept of aarticle submission is working.
So, if you have not started using articles yet - get to it! They are one of the best ways to build short-term AND long-term traffic to your websites.
Both Joe Oxley & Bob Carper are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Joe Oxley has sinced written about articles on various topics from RSS. . Joe Oxley's top article generates over 1300 views. Bookmark Joe Oxley to your Favourites.
Bob Carper has sinced written about articles on various topics from Home Improvement, Arts and Games. Bob Carper is a veteran information systems consultant with an MBA from Pitt. For additional information go to All About Webconferencing or. Bob Carper's top article generates over 1220000 views. Bookmark Bob Carper to your Favourites.
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