Written by Susan A. Friedmann,CSP, The Tradeshow Coach, Lake Placid, NY, author: “Meeting & Event Planning for Dummies," working with companies to improve their meeting and event success through coaching, consulting and training. Go to http://www.thetradeshowcoach.com to sign up for a free copy of ExhibitSmart Tips of the Week.
Determining Visitor Types The trade show floor is full of different types of people with different agendas. Some people have specific goals for attending the show; others do not. As an exhibitor your observation and questioni...... Similar Editorial : Visitor Health Insurance by Raj. | Source : Network Marketing Sales
Sponsorship: A Key To Powerful Marketing Sponsorship is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the trade show arena. With this in mind, you can find unlimited opportunities to b...... Source : Internet Marketing Techniques
Cutting Down Your Trade Show Budget Whenever a recession or volatility threatens the economy, companies immediately look at where they can cut budgets. Without much forethought, the first to hit the block is inevitably training, follo...... Similar Editorial : Trade Show Planning by . | Source : Internet Marketing Plan